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Tag Archives: Marketing Campaigns
Commercial Printing and Direct Mail New York
Intelligent, Efficient, Your Go To Guys! For over 40 years East Coast Graphics has been providing premium quality commercial printing services for our clients in a host of industries, from manufacturing to healthcare. And because printing is a part of … Continue reading
Posted in Business Promotion
Tagged Business Advertising, Commercial Printer, Commercial Printing, Direct Mail, Direct Mail Printer, Flyer Printing, Hauppauge Printing Company, Long Island Printing, Marketing Campaigns, New York Printing Services, NY Printing Company, Suffolk County Commercial Printing
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Recent Studies Show Direct Mail Is Still Effective But That We Need To Be Creative (Creativity Counts!)
In an annual survey conducted by Exact Target on effective media channels, the results came back rather surprising to most, but not to all. This survey is probably one of the most un- biased reports completed in recent years, especially … Continue reading
Posted in Business Promotion
Tagged Brochure Printing NY, Catalog Printing NY, Commercial Printing, Creative Direct Mail, Creative Direct Mail Pieces Work, Direct Mail, Direct Mail Printer, Direct Marketing, Flyer Printing NY, Increase Marketing Response Rates, Marketing Campaigns, New School Marketing Ideas, New York Printing Services, NY Printing Company, Printing Company New York
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Database 101 for Marketers
Your generic brochure, direct mail piece, e-newsletter or magazine ad campaign doesn’t work as well today. People are being bombarded with offers and choices. Campaigns will struggle to get a 1% response, most often it’s just 0.1% being one per … Continue reading
Using 1:1 Marketing to Grow Your Business
A prime example of 1:1 marketing is that it’s personal, it’s attention-getting, and it’s directed specifically to an address or a particular person in mind. Currently, many marketing campaigns are still developed around “old school saturation mail techniques.” Printing several … Continue reading
Campaign of Few Words Generates Big Buzz
Can two words sum up what a hospital and its staff are all about? Sure, when they’re backed up by a huge marketing program like the “Hello Life” campaign launched by Brookwood Medical Center in Birmingham, AL. “‘Hello Life” represents … Continue reading